How to Ask for Testimonials Without Feeling Weird About It

Key Takeaways
Asking for testimonials in 2025 isn’t awkward when you approach it as part of your client service process—not a favor.There are strategic, simple ways to collect testimonials …
What Clients Really Say About You (When You’re Not in the Room)

Key Takeaways
Your clients are constantly forming an impression of you—whether or not you’re around to hear it. That impression directly affects your retention, referrals, and reputation.Yo…
Stop Chasing New Clients If You’re Not Even Keeping the Old Ones

Key Takeaways
Before investing energy in acquiring new clients, it’s crucial to strengthen your retention strategy to prevent silent churn.A high client retention rate isn’t just a nu…
They Ghosted You After Renewal—Here’s What to Do Next

Key Takeaways
Clients ghosting after renewal is more common than you think, and it’s not always about dissatisfaction. Your follow-up strategy needs to be proactive, not reactive.A structured com…
You Might Be Retaining the Wrong Clients—Here’s the Fix

Key Takeaways
Not all clients are worth retaining. Some may be draining your time, energy, and profit margin without adding long-term value.You can build a healthier, more profitable book of busi…
The Best Way to Prevent Clients From Shopping Around (Without Sounding Desperate)

Key Takeaways
Clients shop around when they don’t feel consistently valued or seen; staying top-of-mind through proactive engagement prevents that drift.You can build loyalty without being …
The Follow-Up Strategy That’s Keeping Clients for Decades

Key Takeaways
A structured follow-up system ensures long-term client retention by transforming one-time interactions into lifelong relationships.Personalized, well-timed communication across the …
How to Keep Clients Coming Back When Competitors Keep Calling

Key Takeaways
Clients aren’t comparing prices—they’re comparing attention. Your ongoing presence builds the kind of loyalty that cold calls can’t buy.Retention isn’t…
You Closed the Deal, Now What? Retention Tips You Forgot About

Key Takeaways
Closing a sale isn’t the final step—retention begins the moment the deal is done. What you do in the first 90 days after onboarding a new client will set the tone for yea…
Retention Isn’t About Products—It’s About This 5-Minute Weekly Habit

Key Takeaways
The most effective retention tool isn’t your product line or pricing—it’s the consistency of client engagement through a five-minute weekly habit.In 2025, insuranc…